How Circle Prospecting Creates Consistent Listing Opportunities

In a challenging real estate market, consistent prospecting and meaningful conversations can help agents create new opportunities. In this episode of the REDX Podcast, Tyler sits down with Kent, an experienced real estate agent who shares how he uses circle prospecting to generate listing opportunities and build relationships with homeowners. Instead of relying solely on expired listings or traditional cold calling, Kent explains how he adapts to changing market conditions by focusing on just-listed and just-sold properties, neighborhood outreach, and strategic follow-up.

Kent breaks down his process for prospecting around listings, including how he identifies the right homeowners to contact, customizes his call lists based on property type and price range, and follows up when a property is listed, goes under contract, and sells. He also shares how he uses REDX GeoLeads and Vortex to organize prospecting efforts, reach homeowners through multiple channels, and identify potential sellers in areas where buyers want to live. The conversation explores how postcards, phone calls, and consistent follow-up can work together to create future business, with Kent sharing that this approach can generate approximately one listing per month when he stays consistent with it. For agents looking to adapt to a changing market, build stronger neighborhood relationships, and create more listing opportunities through proactive outreach, this episode offers practical strategies they can put into action.

Here’s What You’ll Discover in This Episode…

• Why circle prospecting can help agents generate listing opportunities in a changing market.
• How Kent uses just-listed, just-sold, and under-contract properties to create a repeatable prospecting process.
• What to consider when selecting 100–150 nearby homeowners or targeting properties in a similar price range.
• How to customize prospecting lists for high-end homes and specific neighborhoods.
• Why informational calls can help agents build familiarity without immediately pushing homeowners to sell.
• How to follow up at different stages of a listing to create additional opportunities.
• What makes postcards, phone calls, and other outreach methods more effective when used together.
• How REDX GeoLeads helps agents connect with homeowners in areas where buyers want to live.
• Why filtering expired listings by equity may help agents focus on homeowners with more flexibility.
• How consistent prospecting can create more conversations, relationships, and opportunities to work with the clients they want.

JUMP TO THESE TOPICS

• 00:00 – 🎙️ Introduction: Prospecting in a Changing Market
• 03:00 – 📍 Understanding Circle Prospecting
• 04:00 – ☎️ Traditional Neighborhood Prospecting
• 05:00 – 🏡 Turning Listings Into More Opportunities
• 07:00 – 🎯 Targeting the Right Homes and Price Ranges
• 11:00 – 💬 The Just-Listed Call Strategy
• 14:00 – 🔁 Following Up When a Property Goes Under Contract
• 17:00 – 📈 How Circle Prospecting Generates Listings
• 21:00 – ⏱️ Building a Consistent Prospecting Routine
• 25:00 – 📬 Using Postcards and Vortex to Support Outreach
• 28:00 – 🏘️ Using GeoLeads to Find Opportunities Around Buyers
• 30:00 – 🌱 Finding the Low-Hanging Fruit and Staying Consistent
• 32:00 – 🔑 Getting Back to the Basics of Prospecting

REACH KENT:

⚡️ Website: https://listingacademy.com/

RESOURCES:

⚡️ REDX Prospecting Platform: https://www.redx.com/ 

⚡️ REDX Services: https://www.redx.com/products/