Tyler Fenn & Kent Brown: The Truth About Prospecting, Listings & Consistency

REDX trainers and Listing Academy coaches Tyler Fenn and Kent Brown join the podcast to answer the most common questions agents are asking right now about prospecting, lead conversion, and winning listings in today’s market. Drawing from thousands of conversations with agents every month, they break down what’s actually working in 2026 and why the fundamentals still outperform every “magic bullet” strategy.

In this episode, Tyler and Kent dive deep into why Expireds and FSBOs continue to be some of the highest-converting lead sources in real estate, how the market has shifted from a “greed market” to a “need market,” and why most agents fail because they stop doing the activities that built their business in the first place. They also unpack the real reason agents struggle with cold calling, why scripts matter, and how emotional reactions prevent agents from becoming consistent top producers. Whether you’re trying to land your next listing, improve your prospecting skills, or build long-term momentum, this episode delivers a tactical blueprint rooted in discipline, volume, and mastering the basics.

Here’s what you will discover in this episode…

• Why expireds and FSBOs are still some of the highest-converting leads in 2026
• How the market shifted from a “greed market” to a “need market”
• Why prospecting is still the #1 lead generation strategy for agents
• The importance of scripts, role play, and communication skills
• Why agents fail when they become emotionally reactive to rejection
• How consistency and volume outperform perfection every time
• What motivated sellers actually sound like and how to identify them
• The biggest lies agents tell themselves about lead generation
• Why mastering “boring consistency” is the key to surviving hard market

JUMP TO THESE TOPICS

00:00 – 🎙️ Introduction & What Is Listing Academy?
01:50 – 📞 What Prospecting Sources Are Converting Best Right Now
03:15 – 📉 The Shift From a Greed Market to a Need Market
05:00 – 📱 Social Media vs. Real Conversations
06:00 – ☎️ Why Phone Prospecting Still Wins
07:25 – 🧠 Why Agents Struggle to Set Listing Appointments
09:15 – 🎯 Scripts, Skills & Driving Conversations Toward Appointments
11:10 – 🏡 Are Expired Listings Still Worth Calling in 2026?
13:15 – 💪 Leading Sellers Through Realistic Expectations
14:40 – 🚀 How to Get a Listing in the Next 30 Days
16:45 – 🔁 Why Consistency Beats Motivation
18:10 – 📊 Why Some Agents Succeed at Cold Calling While Others Fail
21:20 – 🔍 How to Identify Truly Motivated Sellers
23:35 – ❌ The Biggest Lies Agents Tell Themselves About Lead Generation
24:50 – 🔑 Final Thoughts & Building Long-Term Success

REACH TYLER & KENT:

⚡️ Listing Academy: https://listingacademy.com/
⚡️REDX: https://www.redx.com/

RESOURCES:

⚡️ REDX Prospecting Platform: https://www.redx.com/
⚡️Listing Academy: https://listingacademy.com/
⚡️REDX Services: https://www.redx.com/products/