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The Systems, Content, and Community That Attracts and Converts Clients

About REDX

REDX is the only client acquisition platform that combines premium seller leads with powerful marketing and communication tools. Products include skip-trace services for Expireds, FSBOs, Vacant Rentals, Circle Prospecting, and Pre-Foreclosures, as well as social media tools and a dialer with up to three lines. Click here to sign up. 

After 10 years in the Navy and another decade in real estate, Shane Burgman shares how discipline, boundaries, and systems helped him grow into a top-producing agent and team leader in Florida. This episode breaks down how he generates leads, builds his brand, and dominates his local market.

Here’s what you will discover:

  • How military discipline shaped Shane’s real estate systems
  • The exact formula behind his high-performing open houses
  • How his YouTube and Instagram content generate referrals and clients

 

JUMP TO THESE TOPICS:
🫡 00:40 Shane’s background: Navy to real estate
📍 01:19 Living and working on Florida’s Space Coast
🔗 02:20 Military mindset’s impact on real estate success
🛑 03:41 Setting client boundaries and using communication systems
📆 04:30 Creating structured processes for showing homes
🏠 05:30 Open houses as a consistent lead source
📣 11:00 Promoting open houses with Facebook and shaved ice
📬 14:50 Building a local database through events
🎥 17:50 YouTube strategy: content, SEO, and personality
📩 27:17 Using direct mail to dominate a neighborhood

 

REACH SHANE BURGMAN
⚡️ Instagram: https://www.instagram.com/shaneburgman/
⚡️ YouTube: https://www.youtube.com/@SpaceCoastShane
⚡️ Email: shane@theburgmangroup.com
⚡️ Website: https://theburgmangroup.com/

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